Indian firm to become sponsor of Galatasaray
ISTANBUL - Hürriyet Daily News
Srinath Nagarajan (L), the head of HCL Infosystems’ mobility business unit, EMEA, poses with Galatasaray chairman Ünal Aysal. Company photo
Galatasaray, one of Turkey’s leading football teams, signed a sponsorship agreement with India-based HCL ME Tablet July 31, after the conclusion of its deal with Japan’s Nikon.The ads of the company will take their place on the shorts of the players in the 2013-2014 season, according to the deal. The players in the Galatasaray men’s volleyball team will also use arm bands that will have the ME Tablet logo.
The company will also design GS 1905 serial ME Tablets that will be introduced in GS stores. The deal is worth more than $1.5 million, said Srinath Nagarajan, the head of HCL Infosystems’ mobility business unit, EMEA, during the signing ceremony, which was also attended by the Galatasaray chairman at the Türk Telekom Arena.
“Turkey will play a key role to transport our products to Europe. We determined Turkey as the most important investment base in the long-term. This cooperation with Galatasaray will be an important step to achieve our goal,” Nagarajan added.
Also currently sponsored by Türk Telekom, Avea and Yandex, Galatasaray will have another sponsor from the technology sector with the new deal, and its total number of sponsors will rise to 17.